The first thing that many companies rightly ask is: Does it work? That’s a difficult call to make. However, if you spend four hours creating a mail blast and send it to 10,000 addresses and get a 2% response rate – 200 companies that is a fair return on your labor.
Why is Marketing Writing so Important?
Everyone knows how to write, right? Wrong. Just like any other profession, it is something that needs to be learned and perfected.